Don’t Follow Fishermen, Follow the Fish

Hey Reader,

In business, we are often tempted to jump on big trends. We often feel like we’re missing out if we don’t.

Especially at the beginning, it’s hard. The question is: how do you get started?

You should go where the fish are. Don’t blindly follow the advice of the fishermen.

The fish is the spot, not the fishermen. The rest will follow long after.

A friend and I went fishing together. When we arrived at the lake, it was often that way that others were leaving. So you just lost.

Ash knew the fish are biting today. Those tips are helpful, but they aren’t all the answers.

You can try those things, but you should also experiment on your own.

What’s the business lesson here?

We try to do what the big guys are saying. Their advice works only when you have a boat to fish in.

You’re starting out, so you stand on the lakeside without a boat. You don’t have what it takes to make their tips work.

The second thing that I see is that you are the fish they are after.

They try to tell you what you should do because it’s their business.

Instead of chasing big trends or trying to build the most scalable modern business, focus on the opportunity right in front of your feet.

You don’t need an audience online, and you don’t need to have it all figured out.

This is the way most bigger guys had to get started.

To help you take those steps, I put together a 59-minute video course you can check out HERE for free.

Let’s go find our own Fish!

Jowi

Similar Posts

  • 3 Major Parts to any Business

    Hey Reader, When we’re just starting our business, it feels like there is so much to do. We have an endless to-do list. When it comes down to the actual parts of our business, there are only three parts:Product, Promotion & People. The Product is what you offer, that people need and are willing to pay for. The Promotion is getting people to know you and getting the right kind of people interested. Then there are People. People are on two sides. Either clients getting something or leaders…

  • On the Fatherhood Crisis

    On the Fatherhood Crisis Family values have seen a lot of pushbacks in the last years. Media seems to be against men, against fathers, and against husbands. There are 3 major obstacles that we need to tackle in the next years to change the fatherhood crisis: Absent Providers Weakened Leadership Adult Boyhood The Absent Provider This is a major issue to me. How many hours does a father have with his family per week? They are so little, because men need to go away from their families to…

  • What “passive income” misses entirely

    We have so many conversations about passive income. It seems to be the holy grail for some with an online business. A high passive MRR (monthly recurring revenue) is the dream to have all freedom. You can do whatever you want to do. Yet there is an issue with it on two ends. First: there is no passive work.Second: we are made to work. In order to make money — we actually need to do something that offers help to somebody. We don’t make money — we earn it for value exchanged. Anything else…

  • Make Friends, Not Funnels

    Dear Reader, After the term funnel was introduced by Russell Brunson, it became the way to build a business. We are all building a funnel. Many have tried to reinvent the wheel. They call it Flywheel or Cycle. In the end, the components are all the same. The steps are the same. One thing that gives me hiccups from all of it is:the transactional wording. We track the conversions, the click rates, and the card collectors. While those are all important numbers,we lose the human touch. I also…

  • The One Thing My Dad Never Missed

    Most kids don’t remember what you did. They do remember that you were there. Life is hard today. We have many priorities pulling on us. We have many responsibilities pulling us away from our family. Today most couples need to both get jobs. The pay in the jobs went down and financing requires both incomes to make a living. When I was growing up, I was fortunate enough for my dad to have a job that would allow us to live with one income only. My mother could stay at home.Focus all her…

  • The moment I realized I can’t do it all

    When I was in University, I did everything. I was studying, volunteering, working, hanging out with friends. I also picked up some hobbies, like hunting, fishing and visiting reenactments. All of those things were time consuming. Maybe you know the feeling of:you can do everything when you’re on the top of the world. I really liked to be the Jack of all Trades. I saw a lot of people becoming experts, yet I stayed a generalist. It is said that Warren Buffet gave this advice once:Write out all…